Data Privacy Day announced by industry group

Data Privacy Day announced by industry group

An international day of recognition for data security and privacy concerns has been set for January 28, 2012, according to the National Cyber Security Alliance.

"Data privacy and cyber security are deeply intertwined. Everyone is safer and more secure when people protect their own information and take responsibility to protect the information that others have entrusted to them. Data Privacy Day will become a part of STOP. THINK. CONNECT. - a national cyber security education and awareness campaign," said NCSA executive director Michael Kaiser.

The breakneck pace of growth in electronic devices use has quickly outstripped data security capabilities in many fields, the group said in a statement. Recognizing the real concerns that some services and products pose to the protection of private data is a crucial issue for public and private organizations alike.

For businesses in particular, the implementation of robust data security measures is more than the action of a good corporate citizen, it's a potentially valuable competitive differentiator. If a brand is viewed as significantly more secure than its rivals, it is likely outperform them.