Data security to drive IT spending in 2012

Data security to drive IT spending in 2012

Major data breaches have constantly been big news in 2011, causing IT decision-makers to consider investing in data security solutions during the next 12 months.

According to a recent study by TheInfoPro, data protection is the most significant driver for IT spending increases, while mobile devices and compliance round out the top three.

"Information security spending is very solid in 2011, and looks to remain that way for 2012," said Daniel Kennedy, research director at TheInfoPro. "It is not difficult to see why, as significant data breaches in the last few years have never been far from the front page. In addition, environmental complexity continues to increase, including the effects of virtualization and cloud implementations, and consumer IT starts to drive enterprise IT requirements, especially in the mobile computing space."

Thirty-seven percent of respondents expect their company's IT spending to increase in 2012, with only 16 percent predicting a decline, the report said.

Data security is important for organizations of all sizes in any industry, as cybercriminals are targeting everything from large corporations to small mom-and-pop stores. A recent Ponemon Institute survey revealed data loss can greatly affect a business' reputation, with the average brand value loss ranging from $184 million to more than $330 million for a company with a brand valued at $1.5 billion.