ECommerce websites need to be secure for holidays
While PCs still dominate the eCommerce market, with 88.4 percent of consumers shopping from their laptop or desktop computer on Black Friday and Cyber Monday, it's down significantly from last year's 95.8 percent, according to Monetate. Adding to this, holiday shopping conducted from mobile devices increased to roughly 7.4 percent, from 3.1 percent, and tablet use for holiday purchases rose to about 4.7 percent, from about 1.1 percent. Companies should take note and increase IT security for mobile users.
Tom Bradley of PC World writes that these numbers clearly indicate that mobile devices are becoming more mainstream by the year, with tablets even getting similar click-through usage as traditional PCs.
"Shoppers are using mobile devices and special holiday shopping apps to find the best deal," Bradley writes. "Most users don’t have the same sort of security controls in place on a mobile device that they have on a PC, so it is important to be aware of the sites you are visiting. Stick with sites you know and trust. Obscure sites with great bargains may seem like a good deal, but could be a fraud or phishing scam."
Users want to feel safe, so websites should offer them a level of comfort on their eCommerce websites. PCI compliance could be a great way for businesses to make sure their customers feel safe and secure when making purchases online.